Never saw that ad again, either am not hitting the right demographic TV shows (I can hope, the the number of TIAA-CREF ads I see suggest otherwise), or it cut just a bit too close to the bone.
There are of course a bunch of little sports cars, mostly dysfunctional, which are marketed directly at the older men in severe mid-life crisis (with a side market in young trustafarians with low sense of self-preservation). Fair enough. But the car makers usually have the sense not to show their hand.
Current (Sep issue) Wired has an ad for the "Dodge Viper SRT-10" (which I, strangely, remember being a panel member for a pre-production preview version at an LA Auto Show, and disliking intensely). The ad, in some misplaced sense of post-modern humour, cuts the crap, and shows the self-image of the intended customer (gnarly old man decorated with money symbols, groping a young blonde in a wedding dress, with the car in the background). Ok, kinda cute that they acknowledge the irony.
But, why would anyone ever buy one of those ever again?